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Mountains

Marketing Leadership to Fuel Your Growth

As a Fractional Chief Marketing Officer, I help energy transition companies achieve commercial success through impactful branding and marketing strategies that deliver results.  

About

Introducing new energy transition technologies into today's market is challenging, especially given the entrenched dominance of traditional energy sources and the dynamic nature of the energy sector.

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However, among these challenges lie numerous opportunities. As new technologies emerge, they pave the way for longer-term solutions. While there's no one-size-fits-all remedy, innovation acts as the driving force -- bringing new and diverse technologies to market every day. From cleaner lithium extraction methods to efficient hydrogen solutions and revolutionary power storage capabilities, each innovation contributes to the overall solution.


I'm determined to be a catalyst in bringing this wave of innovation to fruition and would love the opportunity to work with you. 

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Benefits of Working Together:

 

  • Marketing leadership for your team that will deliver results in minimum time frames at a fraction of the cost. 

  • A marketing strategy aligned to your business objectives delivered in the first 30 days.

  • Sales and marketing alignment for maximum effectiveness.

  • I will build a profitable, high performing marketing team with new systems and processes to optimize results. 

  • Prioritized sales and marketing campaigns will be executed in the first 90 days that will deliver results quickly.

Chemical Plant

Case Studies

Get The Marketing Expertise You Need to Grow Your Business

Delegate your marketing outcomes to an expert to take your time back and see a greater return on your marketing budget.

"Tricia is the Head of Marketing that every business leader needs - articulate, technically astute, business savvy and practical. She is adept at identifying competitive strengths and capitalizing effectively on those strengths, driving market awareness and lead generation. She coaches business experts to think commercially rather than technically and drives the messaging that technically focused organizations need to stand out from the competition. Her plans and strategies move an organization forward within the real-world limitations of budgets, time availability and organizational capability. She will make your leadership team stronger and your business more competitive."

Stephen Schwarz, Chief Operating Officer, Automate Label Solutions

"Tricia Bell is the ultimate professional. I had the pleasure to work with Tricia for 5 years when I was in different C-suite roles. She is a quick study across a diverse segment of topics. Some examples include her ability to supporting a Marine ERP business, the Chief Technology Officer (digital twins, OT Cybersecurity, etc.) and the Chief Digital Officer (Digital Strategy development, etc.) at the American Bureau of Shipping.

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When it comes to Strategic Marketing, she totally gets it. She is a problem solver, excellent communicator, excellent teammate working with the C-Suite or with the working level in an organization.

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My success is in large part to the contribution of Tricia to the many problems of the day. She was instrumental in reconnecting with our clients, using the power of data and analytics in our campaign development, providing insight to our competitive position, bringing out the voice of the customer and developing new approaches in the Go-To-Market strategies.

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She is the real deal."

Howard Fireman, Principal, Fireman & Associates

"Tricia, is a rare full-stack marketer who understands how all the pieces fit together including business and marketing strategy, x-channel tactics, process optimization, analytics, MarTech/CRM automation, data, and technology. I had the privilege of working with Tricia at three different companies and everywhere she went three things were always true: 1) no matter how chaotic the environment gets she will not be confused and stay focused on achieving the business objectives, 2) the more responsibility she is given the more effective she will be, and 3) you will work hard, laugh a lot, and see success. Tricia makes business fun!"

Vernon Tirey, CMO

Testimonials

"Tricia led the marketing organization when my team was launching an industrial cybersecurity business. This was a new line of business with new services in an emerging market. To make things more challenging, we were launching into new verticals where we were not known. From strategy to execution, Tricia did a masterful job in executing our market launch. She and her team led the efforts for target definition, messaging, naming, branding, multi-channel marketing, PR, outreach, campaign development, event coordination, digital marketing, and myriad other critical activities. She brought marketing innovations to both our team and our company. As a result, we launched successfully on a global scale into several new markets. Our profile grew, as did our share of voice, and sales funnel. Tricia focused on a thought-leadership approach that resulted in direct exposure into national and international press, dramatic increases in speaking events at critical venues, and brand recognition that helped our sales. She is an innovator with a drive for success. I would work with Tricia any time."

Ian, Bramson, VP Industrial Cybersecurity, Black and Veatch

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